If you’re in the process of choosing a digital credential solution, this article is for you! Digital certificates, diplomas, badges, micro-certifications—the formats are numerous, and every platform promises you the highest level of customization and brand visibility.
But what’s the reality, and what are the true impacts on your brand image?
BCdiploma introduces its key differentiator: we are the only market player offering a 100% white-label solution, prioritizing your brand and interests above all else.
Because your diplomas, certificates, and academic documents are unique, we create digital versions that fully reflect your image. With BCdiploma, you turn your credentials into genuine marketing tools that increase your online presence.
Fully Customized Digital Certificates & Badges with Our Tailor-Made Design Offer
Customize every detail of your credentials without limits!
BCdiploma’s certificates and badges are 100% customizable. Guided by our web designers, you can create unique, multi-device-friendly certificates and badges, perfectly suited for desktop or mobile display, which is predominantly used by your students.
Some examples of customization options include:
- Complete customization of text
- Conditional display of data, legal mentions, or lists of signatories based on your programs or entities
- Adding logos, animations, or videos
- Multilingual display (show your certificates in as many languages as needed)
- Enriching certificates by adding external links or information about your programs, transforming your credentials into true marketing showcases
At BCdiploma, no two certificates are alike, simply because our clients and their programs are equally unique.
Full Customization: From Creation to Issuance
Beyond your certificates and badges, the entire certification experience provided by BCdiploma is fully customizable.
Once designed, your certificates and badges can be issued and sent to your learners via our in-app mailing tool. With email templates that are fully personalized and aligned with your brand guidelines, you’ll provide a seamless user experience tailored to your needs, all while showcasing your brand identity.
Once again, BCdiploma stands out by solely highlighting your brand.
Maintain Control Over Your Certificates, Data, and Learner Journey While Enhancing Your Brand
Other digital credential platforms encapsulate your certificates and badges within their ecosystem. As a result, your credentials are displayed and accessed within their platform, often under their domain name.
While most platforms offer a white-label option, this typically only allows for customized access links. However, the display and access to the credentials occur within the provider’s portal! This means you’re tied to an application over which you have no control, managed and maintained by your service provider.
What are the results?
- Your learners are forced to create an account and log in to the provider’s platform to access and use the certificates and badges you issue. They leave your ecosystem.
- You lose sovereignty over your data. You allow your provider to use your data and that of your learners for commercial purposes. Some platforms, like Credly or Accredible, allow their clients to market directly to individuals on their platforms, enabling potential competitors to target your learners.
- Your provider captures all the web traffic generated by your certificates, along with the positive marketing and SEO benefits. Your institution doesn’t benefit from any of these advantages.
In contrast, BCdiploma has chosen a radically different approach that prioritizes your institution and your learners’ interests.
BCdiploma’s certificates and badges are accessible via a simple URL link, available for life, without requiring any login or registration on a third-party platform. Your learners don’t need to create yet another account to access and use their credentials.
Moreover, BCdiploma’s digital credentials are displayed on a fully autonomous web page, under your domain name, if you prefer. This means that the URL link to your digital certificates is hosted on your own domain, with no mention of BCdiploma.
What does this mean in practice?
- Your certificates are accessible via a simple URL link—your learners don’t need to create an account or log into a platform. No more steps in your learner journey slipping through your fingers!
- Your certificates and badges can be integrated into your own institutional website, driving qualified traffic to help target future learners. You’re free to integrate your certificates anywhere within the structure of your website.
- Your institution benefits from the positive marketing and SEO impact generated by the web traffic from views of your certificates.
- You maintain complete sovereignty over your data and your learners’ data. None of your data will be used for commercial or marketing purposes by BCdiploma, and you can even delete your data from the BCdiploma application without affecting the use of your credentials!
What About Blockchain?
Authenticity and security of your certificates—within your ecosystem, without a third party
BCdiploma’s solution relies on blockchain technology and two international patents filed by Luc Jarry-Lacombe and Vincent Langard, the company’s founders.
The security and authenticity of your credentials are guaranteed by this patented blockchain protocol. In practice, this means that your diplomas and badges can be verified without relying on a third-party platform.
This is a major distinction from most other digital credential solution providers.
Some providers host your certificates on their platform because, as a third party, they guarantee their validity: “This certificate is valid because it is displayed within my platform, and as a self-declared trusted third party, I vouch for its authenticity.”
BCdiploma paves the way for a comprehensive white-label approach because trust is not based on BCdiploma, but on decentralized blockchain technology, which ensures that the data viewed comes from the issuing institution, thus certifying the authenticity of the documents.
No Lock-In: Lifetime Guarantee of Access and Independence for Your Certificates
When your certificates and data are hosted on a third-party platform over which you have no control, how can you guarantee that your certificates will be accessible and usable for life? What happens if your provider decides to double its prices or disappears?
BCdiploma certificates, as “objects” with independently verifiable authenticity, are accessible and usable for life by your learners, without time limits. This is an unimaginable promise for centralized providers like Credly, Accredible, Sertifier, or Certifier.
By hosting your data and credentials on a third-party platform, these centralized providers create a dependency disadvantageous to your institution: the “lock-in effect.” This effect occurs when a customer is so dependent on a company that switching becomes difficult and costly. Once committed to a centralized platform, you risk losing all your issued certificates if the contract is terminated.
Since BCdiploma is the only platform fully based on a blockchain protocol, we can guarantee an unparalleled level of independence, security, and durability.
“Our competitors are ‘Platform-Centric,’ showcasing your credentials within their branded ecosystems and leveraging your data to enhance their offerings. Working with them strengthens their platform. Partnering with BCdiploma strengthens your institution and your brand.” – Luc Jarry-Lacombe, CEO of BCdiploma